Skip to main content

A logo for SIP!

Update: This morning Hara came up with this one, which I love. But I want to know what do you think?

I'm so excited about getting a REAL logo.
But I want/need your help. After all, I consider this your blog as well.

The talented Hara Allison (STUDIO H) impressively came up with these two logos and like two modern women, we discussed and adjusted them on facebook chat. Since I initially met Hara on SIP, it's rather fitting she is doing the logo. First, I have to learn to say her name correctly - HA (like the HA in HAT) then RAH. I still struggle with it (now she knows) but since this once virtual friend is now my real friend, I so need to get this right.

Ta Da! I want your opinion.

Note: Even though, I'm fairly girly-girl, I want this logo to appeal to the guys that follow SIP as well. Our SIP wine party is comprised of 40% male and 60% female. That's not too off as there are more women on facebook than men.

Also, I found out recently that our blog is nationally ranked. Yep, may need a real logo. It's been as high as #18 (last week) out of over 555 wine blogs. It's based on "engagement" not number of followers and does not take in to account action on facebook, where most SIP interaction happens. So I think we are doing pretty well. And although it's all very interesting, I've decided not to watch the rankings as I am posting for you not some stat nerd in Canada. (No offense to stat nerds or Canada). Also my sometimes fragile writer self-esteem goes up and down as that ranking fluctuates. It may drive me to drink...more.

But what I love is with a blog name like Sip of Spokane, you know some people are saying where the heck is Spo-Cane? With the quality wine our region is producing we won't be an undiscovered wine region for long. The State and even the Country are taking notice of our wonderful wines. How cool is that?

So, leave me a comment with your thoughts. First which one do you prefer? Then any suggestions you may have. Hara is so cool about wanting it to be just right. When I say I like it, she comes back with I want you to love it. Hint: A great way to choose a logo is to think about if you would wear if it were on a shirt, hat or more importantly, how would it look on a wine bag?

About Hara: With over 20 years of experience (she must of started at 10) in the advertising industry and many awards to her credit, Hara Allison is the creative director and principal of STUDIO H Advertising and Design. She's an art-directing, collaborating, forward-thinking, award-winning, deadline-meeting, easy-going, Converse-wearing designer who wants to help you break through the clutter with a clear message and great artwork. With big ideas and small overhead, STUDIO H may be just what you need!

To find out more or to do the smart thing and hire Hara, go to


Anonymous said…
I like the first one best. The "Spokane" just seems to fade into nothingness (is that even a word?). The words "Sip of" seem like they are part of the glass, but the word Spokane looks like it is an ice cube floating in the wine. Maybe if Spokane could be made to look more like it was part of the glass?

I like the boldness of Spokane in the second, but it is too harsh with the softer "sip of" script and I'm not a big fan of the "cartoonish" look.

Great design and congrats on the new logo!
Cecile Charles said…
needs lips....sippin' lips...and an up tipped glass....just saying but I think the one on the right is low key classy and the one on the right is racy youthful.
It is a hard choice - I am leaning toward the one on the left thought - simple & classy - timeless
Hope said…
Ok Sip I think the left fits you the best and remember the logo is a visual rep of you and your site, of what you are about. It is a one second commercial, like a wine label. The other is more gender neutral. A bit to masculine for you I think!
Teri Dykeman said…
I like the logo on the right. but now that I see Hara's newest my vote goes there. There is something about the way the liquid moves inside of the glass... it evokes feeling and I am all about that. It conveys quite a bit and it is easy for me to relate to. The font of Spokane is clearly read. The capitalized S in Sip makes my eye take a look. I still like the illustration, but 'sip of' is harder to read.
Just me...but I think the work SIP should be more prominent.
Sip said…
I agree. maybe even just bolder. I like this logo by committee. Everyone has such good suggestions.

Popular posts from this blog

Marys & Mimosas - Booze for Breakfast

Bringing Back The Breakfast Drink                  Marys and Mimosas

Both the Bloody Mary and Mimosa make it socially acceptable to drink before noon.  While this can be a problem if the drinking continues all day, on its own, a Mary or a Mimosa is a beautiful thing.
The Bloody Mary can be a meal in itself - a healthy sounding one at that with a slightly morbid name. Bloody Marys traditionally are made with vodka and tomato juice which is then heavily spiced and garnished. Some say this drink was conceived in Paris in the roaring 20's.  Others trace it back to the 30's as a cure to the dreaded hangover. Either way, this breakfast cocktail has evolved with many twists being added along the way.
The Mimosa, on the other hand, is a mainstay of the classy champagne brunch with a straightforward recipe: champagne or sparkling wine and orange juice. Yes, this is a drink you can make yourself. It was supposedly invented in back in 1925 at a Parisian Hotel. As with most cocktails, there a…

Urban Living - Spokane Style 

This was fun! Our story and loft was featured in the Inlander Health & Home magazine. Thank you to Blythe Thimsen, writer and Young Kwak, photographer. We are also very grateful to Heather Hanley of the Tin Roof for helping us design our space. Our ensuite coffee lounge even made the cover. Additionally, the other featured urban space was one of my downtown listings. ♥️

Laurie and James Allen’s new home in Kendall Yards offers lots of light and quick access to all that downtown Spokane has to offer.

A Vibrant Downtown Lifestyle is Luring Residents Back to Spokane's City Center.
"A chicken in every pot and a car in every garage!" Used in the 1928 presidential campaign, and attributed to President Herbert Hoover, the idea of a car in every garage planted a seed that took root. Over the years, along with it came the idea of the spacious house with a yard, the white picket fence and the happy, quiet life in suburban America.
Fast forward to 2018, and nowadays trading in th…

Art Matters...

Collecting ART is addictive but never regrettable. With ART, the regret I do have is from the pieces I talked myself out of. I have a few sad stories of inexpensive ART I passed on and now the artist's work is spendy. Buying ART is not extravagant or reserved for the wealthy. For me, it's just I have my priorities straight. Think about how much ART you could own if you didn't have cable, that unused landline and you limited the times a barista made your coffee.

When embarking on collecting art - start small. Buying student art is an inexpensive way to get original art. Its like listening to a talented yet unsigned musician in a dive bar prior to making it it big. You very well could be investing in and therefore encouraging the ART world's next big thing. Buying local art enriches your community and supports the local ART scene. Incorporating original ART in your home adds an unmatched warmth, texture and depth to your space.

ART MATTERS. I know my life is richer bec…